DREAM HOUSE, ‘FOUNDATIONAL FURNITURE’
A Los Angeles–based furniture brand offering playful surfaces carefully crafted to support everyday living.
CATEGORY:
FURNITURE
FURNITURE
DELIVERABLES:
BRAND SYSTEM
BRAND SYSTEM
ROLE:
CREATIVE DIRECTOR AND DESIGNER
CREATIVE DIRECTOR AND DESIGNER
OVERVIEW
DELIVERABLES
RESULTS
Brand Identity
Develop a comprehensive brand identity from concept to creation, crafting and applying a cohesive system across DTC and B2B touchpoints.
DELIVERABLES
Crafted a full product line and creative ecosystem including: brand identity system, product and campaign photography, website (desktop and mobile), social media content, marketing collateral and editorial features to communicate Dream House’s offering and connect with their emerging target audience.
RESULTS